Hi, I’m Chelsea
I work with business owners who care deeply about their impact — people who want marketing that reflects their values and genuinely connects with the people they’re here to help.
With 15+ years in brand and marketing, I help bring clarity and confidence to how you show up, so your marketing feels aligned and sustainable (not overwhelming).
I believe the best marketing is born from curiosity, empathy, and authenticity. When those pieces align, brands become more memorable, more impactful, and more connected to the people who matter most.
Outside of work, I’m usually at Pilates, out on adventures with my family, training for the Surf Coast Trek, or somewhere with an oat latte in hand (and occasionally a passionfruit margarita).
Values
Curiosity
Curiosity guides us to discover fresh insights that ignite creative, innovative and impactful strategies.
Connection
Connection is at the heart of everything we do, because real impact starts with empathy and trust.
Authenticity
We believe in showing up as our true selves. Open, honest, and grounded in real values, not hype.
Meaningful Work
We help brands that do good increase their impact while staying true to what matters most: making a difference.
A little snapshot of my journey
Before starting Feel Good Marketing, I’ve built experience across:
15+ years in brand and marketing, learning a lot along the way
Marketing for Small Business, Healthcare, Not-for-Profit, Start-ups, Government and Education.
Gaining international experience in London, Auckland, and Melbourne
Partnering with purpose-led founders and socially conscious businesses
All of this means I’ve seen what works (and what doesn’t), and it’s shaped the steady, thoughtful way I work today. Helping you cut through the noise and show up with clarity and confidence.